Companies no longer ask for technology—they ask for meetings that start on time, remote participants who can be seen and heard as if they were there in person, and spaces that function seamlessly. Artificial intelligence has become the silent answer to these everyday expectations. In this opening session, we’ll explore how AI is transforming the daily experience of workplace users and how this new end-user expectation is redefining what organizations demand from their AV projects. A practical look at what customers are already asking for—and the opportunities this opens up for integrators and distributors in Latin America.

This talk explores the five fundamental principles that enable organizations to create impactful audiovisual experiences. Through practical examples, industry trends, and real-world applications, attendees will learn how to leverage technology, collaboration, user-centered design, operational excellence, and innovation to maximize the value and effectiveness of their audiovisual environments.

AI and the cloud are transforming hybrid work. Discover how the right hardware can drive adoption and deliver better results for your organization.

When we think of a successful event, we tend to focus on what happens on stage. However, much of the success is determined behind the scenes: in the planning, coordination among teams, communication, the ability to anticipate risks, and the response to unforeseen circumstances.

LED screens are no longer just rectangular surfaces; they have become elements of architecture, set design, and interaction.
During this session, we’ll explore how immersive booths, LED tables and floors, curved surfaces, corners, transparent displays, and interactive systems are transforming communication in events, entertainment, retail, and corporate spaces.

Using examples and design criteria, we will analyze how different formats enable brands to communicate in a memorable way.
Attendees will be taken on a visual journey through different concepts where technology and staging transform the audience and create a memorable experience.