Organizations continue to invest in technology for meeting rooms and collaboration spaces. However, the reality is that many people still avoid using tools designed to improve productivity because the experience is often complex, inconsistent, or simply frustrating.

Why does this happen?

In this presentation, we will explore how the design of collaborative spaces is evolving and why the success of a room no longer depends solely on the technology installed, but rather on the experience people have every time they try to collaborate.

We will explore how artificial intelligence, cloud management, smart audio, and a user-centric approach are redefining modern collaboration. Attendees will learn how to design spaces that facilitate more natural communication, increase engagement, boost productivity, and accelerate the adoption of new technologies.

Beyond technology, this session proposes a new way of understanding collaboration: putting people at the center of every decision to create simple, intuitive, and effective experiences.