This panel offers a conversation that breaks from convention and brings together the perspectives of a distributor, an integrator, and a manufacturer to identify the factors that contribute to creating added value in the professional audiovisual industry.

Throughout the session, the panelists will discuss how each of these stakeholders adds value from their respective positions within the distribution chain and how these efforts can be directed toward the final link in the chain: the end user.

Join (distributor name), (integrator name), and (manufacturer name) in this discussion forum, where attendees can also share their opinions and help create value for the industry.